Welcome Bonus 100% up to £150 + 30 Free Spins
Cashout Time Typically 1-3 days (e-wallets faster)
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William Hill Casino & Sportsbook Review — William Hill casino/slots reviews
Author: Alex Turner
Published: November 11, 2018 | Updated: November 06, 2025
William Hill is a long-standing bookmaker that combines a market-leading sportsbook with a curated casino and live dealer suite. In this William Hill casino review we look at its slots, table games, live casino and poker offering from top providers such as Playtech, NetEnt and Evolution, plus the sportsbook features that make it a go-to choice for many bettors.
This review covers everything from welcome bonuses and weekly promos to banking, mobile play and security. Whether you search for ‘William Hill casino/slots reviews’ or want a deeper dive into sportsbook markets, live betting and online casino games, this guide will help you decide if William Hill is the best online casino or sportsbook for your needs.
| Website: | williamhill.com |
|---|---|
| Online Since: | 2001 |
| Bonus: | 100% up to £150 + 30 Free Spins (new customers, T&Cs apply) |
| License: | UK Gambling Commission; Gibraltar Regulatory Authority; additional regional/state licences |
|---|---|
| Software: | Playtech, NetEnt, Microgaming, IGT, Pragmatic Play, Evolution Gaming, Scientific Games, Yggdrasil |
| Location: | United Kingdom (global operations) |
About William Hill
Founded in London in 1934, William Hill is one of the best-known names in betting and gaming. The business expanded online in the early 2000s and now operates a regulated sportsbook, casino, poker, bingo and Vegas catalogue across multiple markets.
The online casino features hundreds of slots and table games from top studios, a robust live casino suite and progressive jackpots where permitted. The sportsbook remains a core strength, with deep market coverage, in-play options and racing features for UK bettors.
William Hill operates under licences from the UK Gambling Commission and the Gibraltar Regulatory Authority and holds additional regional licences (including select US state authorisations). The brand continues to trade within recognised regulatory frameworks following recent ownership changes.
My Experience at William Hill
The site and apps feel familiar to long-time bettors: dense with options but quick to load. The sportsbook navigation and bet slip are efficient for building markets and placing live bets, while the casino lobby surfaces popular and new slots clearly.
I tested the live casino and RNG tables supplied by Evolution and Playtech — streams were stable and dealer professionalism was excellent. Slot play is reliable, featuring classics and newer releases from NetEnt and Microgaming.
Promotional messaging can sometimes be prominent, which may obscure terms like wagering requirements. Customer support through live chat and phone is easy to reach and helpful when KYC checks are needed for withdrawals.
Overall, the experience was positive: a trusted brand with balanced product quality across sportsbook, casino and live dealer sections.
Money Spent: £50 | Time Played: 2 Hours | Earnings: £20 | Browser/Device Used: Chrome on Desktop and iOS App | Experience: Positive
William Hill blends retail heritage with a competent online sportsbook and casino—reliable, professional and feature-rich. – Reviewer
William Hill Bonuses
William Hill runs a variety of welcome offers and ongoing promotions for casino and sportsbook customers. Offers vary by country and are frequently updated, so always check your region’s promotions page.
Typical promotions include matched deposit welcome offers, free spins for slots, accumulator boosts, and recurring reload deals. Welcome terms and wagering requirements differ by jurisdiction.
Casino Welcome Bonus: 100% up to £150 + 30 Free Spins
Commonly available to new casino customers in permitted markets. Minimum deposit and wagering requirements apply; free spins and bonus funds are subject to game eligibility and play-through terms.
Sportsbook Welcome Offer
Sportsbook welcome promotions differ by region (examples include Bet & Get free bets or deposit-match offers). Conditions vary: minimum qualifying stake, odds restrictions and expiry windows commonly apply.
Regular Reloads & Price Boosts
William Hill often runs reload promotions, enhanced prices/odds boosts and accumulator offers on weekends—check the promotions hub for current deals.
Weekend & Event Specials
Major sporting events are typically accompanied by special offers such as enhanced acca boosts, money-back specials, free bets or extra spins tied to event outcomes.
The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.
The platform occasionally runs slot tournaments and leaderboard challenges with prize pools and free spin rewards for the most active players.
Other Bonuses and Promotions
- Enhanced Accumulators
- Free Spins & Free Bets
- Cashback Offers (select markets)
- Refer-a-friend
- Seasonal Event Promotions
How William Hill Bonuses Compare
William Hill’s bonuses are solid and reliable but often smaller than specialist casinos or crypto-first operators that advertise very large deposit matches.
The strength of William Hill’s proposition is more balanced product quality and regulatory protection rather than headline bonus amounts.
If maximum bonus value is your priority there are bigger offers elsewhere; if you value brand trust, regulated operations and a broad product mix William Hill remains competitive.
Check your jurisdiction’s promotions page and prioritise the welcome offer that matches your preferred product (casino vs sportsbook). Pay attention to wagering requirements and maximum bet caps.
VIP and Loyalty Programs
William Hill runs a tiered loyalty scheme (William Hill Rewards) in many markets where players earn points for play and redeem them for free bets, spins or special offers.
High-value players may receive personalised offers, account managers or invitation-only VIP services depending on region and betting activity.
The retail estate in the UK also supports loyalty for customers combining online and in-shop activity, adding extra benefits for frequent bettors.
Banking Methods
Banking at William Hill covers major debit/credit cards, popular e-wallets (where supported), bank transfers and prepaid options like Paysafecard. Exact options vary significantly by market.
Deposits
Common deposit methods include Visa/Mastercard, Maestro, PayPal (where available), Neteller, Skrill, Paysafecard, Apple Pay and Google Pay. Minimum deposit limits depend on method and region; instant processing is typical for cards and e-wallets.
| Deposit Method | Min. Deposit | Max. Deposit | Deposit Now |
|---|---|---|---|
| Visa | £10 | £10,000 | Deposit with Visa |
| Mastercard | £10 | £10,000 | Deposit with Mastercard |
| PayPal (where available) | £10 | £5,000 | Deposit with PayPal |
| Neteller | £10 | £5,000 | Deposit with Neteller |
| Skrill | £10 | £5,000 | Deposit with Skrill |
| Paysafecard | £5 | £1,000 | Deposit with Paysafecard |
| Bank Transfer | £20 | £50,000 | Deposit via Bank Transfer |
| Apple Pay / Google Pay | £10 | £2,000 | Deposit with Apple/Google Pay |
Withdrawals
Withdrawals are processed once KYC checks are complete. E-wallet withdrawals can be same-day or 24–48 hours, card withdrawals typically 2–5 business days, and bank transfers 3–7 days depending on bank and country.
Transaction limits and ID checks may apply. William Hill aims for prompt processing and offers clear guidance via its support channels.
| Withdrawal Method | Min. Withdrawal | Max. Withdrawal | Timeframe |
|---|---|---|---|
| PayPal (where available) | £10 | £10,000 | Instant to 24 hours |
| Skrill / Neteller | £10 | £10,000 | Instant to 24 hours |
| Visa/Mastercard | £10 | £10,000 | 2-5 business days |
| Bank Transfer | £20 | £100,000 | 3-7 business days |
| Paysafecard (refunds where supported) | £5 | £1,000 | Varies by provider |
William Hill Casino
The William Hill casino offers hundreds of slot titles, table games and a robust live casino area. The library focuses on quality content from major providers, with progressive jackpots available where permitted.
Although the catalogue isn’t the largest compared with specialist casinos, the emphasis on top-tier suppliers and a curated live dealer experience makes for a consistent and polished gambling environment.
Slots
William Hill’s slots lobby features popular hits and new releases from NetEnt, Microgaming and Playtech. The selection covers classic three-reel titles, video slots and progressive jackpot series in supported regions.
Players can filter by popularity, new releases and providers. Our William Hill casino/slots reviews highlight a balance between proven top-performing titles and seasonal additions.
Low-medium volatility with broad popularity; great for casual play and free spins features.
High volatility with a popular free spins mechanic and strong return-to-player potential.
Iconic progressive jackpot series (availability varies by region) with life-changing payouts.
Known for the Avalanche mechanic and solid RTP credentials; a perennial favourite.
Table Games
Standard table games such as blackjack, roulette and baccarat are available in RNG and live formats, with bet limits catering to casual and higher-stakes players.
Live variants are widely represented, and game lobbies include clear rules, side-bet options and helpful information to guide play.
Poker
William Hill offers online poker and tournament play in various markets, often integrated with external poker networks. Availability and formats vary by region.
Where offered, players can enjoy cash games and multi-table tournaments (MTTs) with varying buy-ins and prize pools.
Live Dealers
Live dealer tables are powered by Evolution and Playtech, offering immersive streamed experiences for blackjack, roulette, baccarat and game-show style tables.
Professional dealers, high-quality streams and a variety of table limits make the live suite a core attraction for many players.
Casual Games
Casual options include scratchcards, instant win games, keno and other novelty titles suited to short sessions and promotions.
William Hill Sportsbook
The sportsbook is a core strength — deep market coverage across football, horse racing, tennis, cricket and many regional sports with competitive odds and in-play markets.
Features include live betting, cash-out (where available), enhanced price/odds boosts, bet builders and a comprehensive racing hub with form and market data.
William Hill also lists major esports events such as CS:GO, League of Legends and Dota 2 with match markets and specialised tournament lines.
Sports
Coverage spans football (domestic and international leagues), horse racing, tennis, basketball, cricket, rugby and many niche markets, often with competitive prices.
Matches can offer extensive markets including handicaps, totals, first goalscorer and corners; accumulator and in-play markets are well supported.
Special features such as bet builders and enhanced acca boosts are provided to help build tailored bets.
eSports
eSports coverage includes major events for CS:GO, League of Legends, Dota 2 and Overwatch with common market types like match-winner, maps and totals.
During large tournaments William Hill typically adds specialised lines and markets for niche outcomes.
Betting depth is competitive for mainstream esports, with pre-match and in-play options available where permitted.
Virtual Sports
Virtual sports products (virtual football, horse racing, greyhounds and motorsports) are available for quick action and round-the-clock betting.
These products provide short, frequent markets ideal for players seeking continuous play outside live-sport schedules.
Mobile Experience
William Hill offers native apps for iOS and Android and a responsive mobile site. The apps replicate sportsbook and casino functionality with quick navigation and account management.
Mobile deposits, withdrawals, live betting and streaming (in supported regions) are well implemented, making gameplay seamless on smaller screens.
Security and Safety
William Hill uses SSL encryption and industry-standard security practices, enforces KYC/AML checks and promotes tools for responsible play including deposit limits, time-outs and self-exclusion.
- Help Centre (support@williamhill.com )
- Customer Support (security@williamhill.com )
- Responsible Gambling (policy@williamhill.com )
- undefined (complaints@williamhill.com )
These measures, combined with regulated licences and published terms, provide a secure environment for most players while directing those in need to support resources.
How to Sign Up, Deposit, and Withdraw
Signing up is straightforward — create an account, verify your email/phone, and complete KYC for withdrawals. Exact steps vary slightly by region.
How to Deposit
Follow these steps to make your first deposit.
- Log in → Go to Deposit → Choose a payment method → Enter amount within limits → Confirm (instant methods process immediately).
- Choose from Visa, Mastercard, PayPal (where available), Neteller, Skrill, Paysafecard, Apple Pay or Google Pay depending on your region.
- Be mindful of minimum deposit limits and any bonus eligibility when funding your account.
If requested, keep documentation handy for verification to ensure smooth withdrawals later.
How to Withdraw
Complete account verification (ID/address) then request a withdrawal from the account/withdraw section. Processing times depend on method. security@williamhill.com
- Complete account verification (ID/address) → Open Account/Withdraw section → Select withdrawal method and amount → Submit request.
- Allow for processing times: e-wallets are fastest, card and bank transfers take longer.
- Check that withdrawal method matches deposit method where required and that KYC is complete to avoid delays.
Final Verdict
William Hill remains a leading, trusted brand with a strong sportsbook and a well-rounded casino offering. Its retail history and regulated operations make it a reliable choice for many players.
While promotional value may not match some specialist casinos and availability varies by jurisdiction, the combination of quality suppliers, solid live casino and robust betting markets keeps William Hill highly recommended for regulated-market players.
Disclaimer
Gambling of all kinds can be addictive if left unchecked. It is important to recognise the signs of gambling addiction and use available support. Please visit responsible gambling resources and William Hill’s help centre for more information.
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